This week I started researching how to start and run a Google Adwords campaign. I’m completely new to all of this so I decided to start small by setting a small daily amount. I also chose to have my campaign automatic. I figure I can always change it to manual later when I have learned more if I want to. I also chose my keywords to use for my campaign. I learned how to choose good keywords and avoid the bad. A good keyword, I decided, is one that will be something that will bring real clients, not just someone searching for a broad term. I tried to figure out what words I would use to search for guitar lessons in my area.